An artist by the name E L L E reached out to Youthquake to create promotional images and t-shirt designs for her upcoming single Hydra.
A full outfit was created with original designs hand-screen printed onto clothing items, including a dyed hospital gown. I creative directed a photoshoot of E L L E wearing the outfit for promotional visuals.
The graphics I designed for the shoot outfit and merchandise were heavily inspired by Greek and Roman mythology.
